Often capital problems become a major obstacle when someone wants to start a business and sell. Especially for a beginner who is certainly still afraid of starting a business that will consume substantial funds. But if there is something cheaper and easier to do, why not?
Yes, with the advancement of technology and the development of the times, now businesses do not only have to spend a lot of money and have to have a real and intact shop or place.
The answer to this problem is an online shop business. You only need to learn how to start an online business from scratch that is friendly and quite easy even for beginners. In fact, you are not underestimated to have a place to do business if you try to do this online business.
Besides being more flexible, you can also learn to be a businessman without spending a lot of capital which of course will feel heavy at the beginning of the business. Curious how? However, before starting, there are several requirements or complementary equipment that you should prepare in advance, namely:
- Laptop or Computer: Even if you don’t have it personally, you can borrow or use public facilities such as internet cafes to be able to create a social media account or online store as your visual facility or shop later. Learn also the most powerful tips for doing business online on Facebook.
- Quota: Availability of quota and smooth internet connection is a priority and is needed in starting an online shop business.
- Website Creation: It will indeed be costly in making a website that uses a paid domain, but for the beginning you can use a free domain like wordpress and blogspot as a support from your online shop business shop.
- Having Internet Marketing Knowledge: You are required to know the pattern of product sales online and provide a variety of attractive promotions so that customers are moved and like your product. Because selling online will be much different from selling offline which will make you face to face with the buyers.
Maybe for beginners you need some time to be able to understand and master the techniques and tricks in internet marketing or selling them online, but if you are diligent in finding out and want to try it will all feel easier. Here we present guidelines and ways to be able to start an online shop business for beginners:
Prepare All Facilities’
As explained above, there are several supporting facilities that you must prepare. Such as the availability of networks and quotas as well as PCs or laptops as your facilities and infrastructure to create a visual shop or online shop that belongs to you.
Determine the Theme and Items You Will Sell
There are many business ideas that can be the basic foundation of your online shop business, one of which is an online food business idea . Determine in advance in what sector you will issue the product and sell it, can be culinary, fashion and care.
Market Test and Segmentation
Try to do some research before you jump in to make your own online shop. Differentiate what is characteristic in various online shops that carry a theme similar to what you will create.
If you are trying to market hand made products, then try that your product is indeed unique and creative. Win with a variety of different prices and see how much they can pay and how much consumers want to buy your product. You can also do research on the level of satisfaction of consumers who have purchased your online shop product.
Getting Started With Social Media
There is a lot of social media that you can use to promote and develop your onle shop. Facebook, Instagram and Twitter are several types of social media that are often used and have many users today. Create a social media account and target friends to get your target market.
Don’t Spam Notif
Although your social media pages can be a good media campaign, but avoid spamming! Use it wisely, sometimes the online shop will ask some people randomly and maybe not all of them like this idea. Use the status update feature on Facebook and don’t update the status frequently.
Make a catalog
You can develop your anti-mainstream business idea by developing an online shop and creating a catalog so that buyers are easier to find the products they want.
Take advantage of some free web and social media to display your product catalog by displaying interesting product photos, details about the product and the benefits of the product.
By providing convenience in the form of a catalog you can provide convenience for buyers in knowing the type, price and how the condition of the online shop product you offer. you can even monitor how traffic from visitors to the online shop’s business page.
Completeness of Information
Because buyers cannot see and know directly the condition of the goods you are offering, then you must provide as complete information as possible, so that they can find out and eliminate doubts that might be one factor they do not use your online shop service.
If you get some testimonials, don’t hesitate to display it, this will build and increase the trust of prospective buyers. Try to always be cooperative if they experience problems or ask for some details about the products you sell. The better and more reliable your services are, the more comfortable they will be and consider more in using your online shop service, of course.
As a place and place to connect you easily to prospective buyers, then you can add the “chat” feature. Usually some online shop websites will install this feature so that customers can immediately communicate if you are online.
Also provide your contacts that they can access if there are some questions that really need answers and services from you. Remember that the customer is king, huh!
One of the characteristics of a potential business is a business that gets many responses and customers. and to get that you certainly need to be more sensitive and provide the best service so that the buyers still trust.
Your online shop business and of course an excellent service will attract the attention of other buyers. Do Services as friendly and as informative as possible so you can attract the interest of prospective buyers.
Some ways to start an online shop business for beginners above, of course you can directly practice now without having to wait again. You must be more observant about how the market demands, price competition with competitors and improve service quality.