In modern times like today, information is one of the most valuable things. Many people are willing to sacrifice time, energy, even money to get the information that he needs. And one of the information that is being searched for now is about how to advertise products on Google.
There are many ways of online promotion that can be done to introduce the products we have to the general public. Why online? Because now everyone is connected online.
Like for example when we use social media where there we can interact directly or indirectly with other people. Even though it’s a known or unknown person. Even one of the successful ways of oriflame business that is on the rise is done online.
There are many benefits of online marketing that can help us in developing a new business. Where one of them is being able to connect with many people in a very short time and very cheap. And one of the places where many people place advertisements is the Google search engine.
Google is now one of the most common places to find information. Lots of information that can be obtained from Google. Starting from the way the quota agent business came up to how to start a goods gathering business.
Not only does it provide a way to start it, Google can also help you find information to promote or how to advertise products on Google itself. As mentioned earlier, because Google has become a common place, advertising there is the right choice because your business will be easily found by other people. Google is like a very strategic stall to start a business.
In general, there are two ways to advertise products on Google that are widely used by others in starting a profitable online business . Namely by creating a website and promoting it through Google Adwords. And the explanation of the two methods is:
1, Creating a Website
Creating a website is one of the main things you should start if you want to start advertising on Google. The website is a place where all information from online stores or products that you have can be found. On this website you will briefly explain the product details, warranty, and information on how to purchase.
On this website, you can also share how to create creative products for your website viewers so that even if they don’t buy, they will still benefit from your website.
Although it is rarely used, but this method is quite effective for growing your blog’s viewers because people who have come there are likely to come again on other occasions because they need the benefits that your website has.
In addition, to support the way to advertise products on Google, you can use the SEO method on each of your website posts. This SEO is another important thing because it will make your website on the first page of Google and will be the first website seen by Google visitors. The first website has a very big possibility to bring in many viewers.
One way that is done in SEO is to introduce a website that you have to friends, family, or introduce it through social media. This is important because it will be another source of viewers for your website. Because one thing that must be considered from how to advertise products on Google through a website is: having many viewers. The more viewers that come, the more likely you sell the product.
2, Google Adwords
The next way to advertise products on Google is to use the means already prepared by Google to do business: Google Adwords. Google Adwords is the right place to start an online business from scratch.
This is because by using Google Adwords, your product will be advertised to the right market. As we know, products that are marketed in the right market will speed up the sales of these products and Google Adwords will do it for you.
It can be said that the way to advertise products on Google using Google Adwords is better when compared to the way online business on Facebook.
Even though selling an online business on Facebook can be done for free, everything is done manually and is often the wrong target market. This can happen because when we do business on Facebook we only introduce these products to people who are already friends with us.
As has been confused at the beginning, advertising on Google Adwords has a greater possibility of success because the product will be advertised automatically to the right person.
This can happen because before we advertise, we are asked to fill out some forms that contain information about the product and the target market that we want to target and after that everything will run automatically. This is the advantage of many online businesses that make people succeed.
However, apart from that, there are advantages and disadvantages of an online business that must also be known as full introduction before starting it. Because the advantages of online business have been discussed above, we will discuss the shortcomings of this online business, namely: capital.
Actually capital is not a disadvantage of an online business because capital must also be spent before starting an offline business. It’s just that, with Google Adwords the capital spent will be used appropriately. In addition, you can choose how much capital you will use to advertise on Google.
This is another advantage of Google Adwords. You can choose the amount of capital you want to spend, where the ad you want to display and also how the advertisement of your product will be. The greater the capital issued will be the further the range of advertising. Ad reach will greatly affect the number of viewers who will visit your online store or website.
There are many businesses that can be started with Google Adwords where one of them is how to start a hijab business which is now widely done online. With this, hijab sales can be more than if the veil is only opened offline with limited advertising.
That’s how to advertise products on Google that can be used as a guide for those of you who want to start an online business.
This method is a common way, but most appropriate for those of you who want to start a business from scratch because the possibility of your product being known to many people will be very large. May be useful.